Majority of Indian consumers may shift to online shopping in next 9 months: Survey
About 74 per cent Indian consumers surveyed said they will prefer to purchase from retailers offering delivery at flexible timing in the next 6-9 months and 89 per cent customers said they will be more cautious about issues of cleanliness, health and safety post COVID-19 pandemic.
Post coronavirus crisis, 78 per cent of Indian consumers said they will prefer to increase usage of digital payments going ahead.
Around 65 per cent of consumers in the survey said they will increase the purchase of groceries and household supplies during the course of next 6-9 months.
The survey also revealed that 75 per cent Indian consumers are highly optimistic, about recovery in the next 6 months, compared to 48 per cent of consumers worldwide.